Political Framework & Strategy
The development of an innovative industrial sector is influenced by many different factors. Among others, the political framework conditions in which such a sector is built play an important role. Motivations for supporting the bio-based plastics sector (and the bio-based economy in general) vary strongly from region to region.
Furthermore, it is not always easy to communicate the benefits of bio-based and/or biodegradable materials to the market. There is growing awareness in Europe that in addition to new and improved bio-based products, we also need tools to communicate their benefits. Standards provide a reliable basis on which comparisons and claims can be made. Labels constitute a powerful tool to increase customers’ confidence.
But is a label the right way for you? And if so, what do you need to get your product certified? Ask us about the right strategy for you.
For a deeper insight, see also our studies on “policies impacting bio-based plastics market development” and “standards and labels for bio-based products” , available at bio-based.eu/reports